Since the 1990s, an unprecedented--but sometimes uneasy--alliance of activists and industry has tried to braid together business and humanitarianism under the label of “fair trade,” a system of standards aimed at injecting ethical checks into the sprawling global trade structure. Today, fair-trade branded coffees, skincare products and designer chocolates are hot commodities. But beneath the label lie ideological tensions over what “fair” means.

>> Click Here to Read More.